Sheraton Buganvilias occupies a prime location on a beach facing Banderas Bay, within walking distance from the downtown tourist center. The property has 478 timeshare units, which are decorated in a light, contemporary Mexican style, with full kitchens and gorgeous views of the ocean from floor-to-ceiling windows. José Luis Toca has overall responsibility for the timeshare sales and marketing, plus management of the project’s 500 hotel rooms, its convention center, meeting rooms, spa, retail space and other amenities.

Sheraton Buganvilias Resort, Puerta Vallarta, Mexico.

We caught up with José Luis Toca, Director of the Sheraton Buganvilias in Puerto Vallarta, Mexico, who recently implemented SPI Orange software for managing their successful timeshare resort. We asked José Luis him a few questions about how the software has helped his business:

Q. Can you tell us how SPI’s software helps you close in-house tours?

A. SPI’s system gives me all the information about my clients/members, such as when did they buy, what vacation ownership package they bought, who booked the tour, who was the liner and closer and which OPC location produced the original tour.

The software allows me to enter comments and follow up on a non-processed deal, so we can follow up and close it. In summary, SPI’s software gives me all the information I need to follow up on a deal and to figure out what to offer a client, prior to their arrival, based on what they already own, what they earn, their vacation preferences and so on.

Q. Can you think of any examples of how SPI helps you save money?

A. “Sure! In the past, my previous system didn’t show me whether a tour, or prospective member, had already attended a presentation. So, existing members or previous tours could be coming to the presentation and accepting gifts, even though they were unqualified. Using SPI’s system, that cannot happen, now. Plus, this system shows me which off-premises contact (OPC) location is giving me the most sales. It tracks which closer is doing better and with which type of tours. “

Q. What is the single biggest benefit of having SPI software in your estimation?

A. “We have access to all the information we need in real-time. So, we can make offers and close deals immediately, plus keep all the follow up details.”

According to Matt Brosious, Vice-president of sales and marketing for SPI, “With SPI Orange Software, Sheraton Buganvilias Resort, now has access to important information immediately throughout their company. And the cost of supporting the SPI system is far less than the proprietary system they had developed that was in use before making the move to SPI.”

About SPI

Software SPI Software provides developers and operators of vacation ownership (timeshare, fractional, private residence club and others using either traditional or points-based usage strategies) with Microsoft .NET-based software as either an enterprise suite of software called Orange Systems, or in specific modules to handle marketing, sales, property management, finance, maintenance fee and receivables servicing, centralized reservations or Website access operations. Founded in 1978 and based in Miami, FL, SPI can be reached at 305-858-9505, mailto:sales@spisoftware.com or www.spisoftware.com.